Guest Speaker Knowledge: Urban Outfitters

This week we have Lindsay McNutt, an URBN Inc. College Recruiter, coming to speak to the Merchandising Society. Ms. McNutt is a representative for the brands Urban Outfitters and Free People.

About the company:

Urban Outfitters, Inc. is an innovative specialty retail company which offers a variety of lifestyle merchandise to highly defined customer niches. We have an established ability to understand our customers and connect with them on an emotional level. The reason for this success is that our brands — Urban Outfitters, Anthropologie, Free People, Terrain and BHLDN — are both compelling and distinct. Each brand chooses a particular customer segment, and once chosen, sets out to create sustainable points of distinction with that segment. In the retail brands we design innovative stores that resonate with the target audience; offer an eclectic mix of merchandise in which hard and soft goods are cross merchandised; and construct unique product displays that incorporate found objects into creative selling vignettes. The emphasis is on creativity. Our goal is to offer a product assortment and an environment so compelling and distinctive that the customer feels an empathetic connection to the brand and is persuaded to buy.”

And here is what Samantha Stripp, an MS member and Summer 2014 Anthropologie Merchandising Intern, had to say about her experience with URBN:

"My summer interning for Anthropologie was an amazing experience. I got to see what it was like to become part of the merchandising team while working alongside each of the buyers. Working for URBN corporate office is like a dream if you enjoy the brand’s style/culture. I chose Anthro, and Anthro chose me."

If you are interested in possibly working for Urban then take a minute to check out their recruitment page here: http://www.urbn.com/idratherbeamazing/

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Learn more about Urban Outfitters through their links below:

Instagram: http://instagram.com/urbanoutfitters?cm_sp=EXPANDED_FOOTER-_-SOCIAL-_-INSTAGRAM

Pinterest: http://www.pinterest.com/urbanoutfitters/happening-now/

Facebook: https://www.facebook.com/urbanoutfitters?cm_sp=EXPANDED_FOOTER-_-SOCIAL-_-FACEBOOK

Blog: http://blog.urbanoutfitters.com/?&cm_sp=TOP_NAV-_-BLOG-_-BLOG

Twitter: https://twitter.com/urbanoutfitters?cm_sp=EXPANDED_FOOTER-_-SOCIAL-_-TWITTER

Tumblr: http://urbanoutfitters.tumblr.com/?cm_sp=EXPANDED_FOOTER-_-SOCIAL-_-TUMBLR

YouTube: https://www.youtube.com/user/uotv?cm_sp=EXPANDED_FOOTER-_-SOCIAL-_-YOUTUBE

Vimeo: http://vimeo.com/urbanoutfitters